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Amazon Voucher, How To Do It, How To Convert It And How To Use It

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Amazon Voucher, How To Do It, How To Convert It and How To Use It

The Amazon voucher is a physical or digital gift card that, once redeemed, adds credit to your account. How to make it, convert it and use it

The Amazon voucher is nothing more than a prepaid gift card associated with an alphanumeric code that allows you to add credit to the reference account once redeemed. Except for the Amazon vouchers created through 18app and the teacher’s card, which are transformed into discount codes to be applied during the purchase phase. With the redeemed credit, it is possible to make any purchase, as long as it relates to a product or service available on Jeff Bezos’ popular e-commerce site.

All About Amazon Coupons

Amazon vouchers can be purchased to redeem them personally (perhaps taking advantage of promotions to obtain extra credit) or to give as gifts to others. They can be created through the Amazon app or website or purchased in physical stores: electronics chains, bookstores, tobacconists and other businesses.

They are available in digital versions, printable, “pre-packaged” greeting cards and box sets. The amount of each voucher is variable, from a minimum of 0.15 cents to a maximum of 5,000 euros, and the expiry is 10 years from the date of issue. 

The credit from Amazon vouchers can be used only once; it can be used several times and combined with other payment methods (such as credit cards), where the available sum does not fully cover the purchase of the good of interest.

ALSO READ: Remove The Instagram Tag – It’s That Easy!

How To Make An Amazon Voucher

An indispensable prerequisite before discovering how to make an Amazon voucher is to have an account on the e-commerce platform associated with a valid payment method. Otherwise, you need to register. Once registered, you can use your smartphone or tablet to purchase the vouchers or follow the procedure from your computer.

In the section dedicated to Gift Certificates, Amazon offers different formats:

Digital: the voucher is sent to the recipient via email or SMS, accompanied by an image and greeting. By opting for this format, you can postpone the date of sending up to 1 year.

To be printed: once the payment has been made, the buyer receives a mail message from Amazon containing the voucher to be published, together with the instructions for “packaging” it.

In a greeting card or box set: after personalizing the gift voucher and concluding the transaction, you can choose whether to have it delivered to your home or to have it delivered to the recipient (by courier)

Amazon also provides filters to find the ideal voucher more quickly: by occasion, shipment, product, recipient, price, brand, average customer review, sellers, etc. Like some classifications: bestsellers, some suggestions, the most wanted, the most given, and the most voted.

Furthermore, it is possible to top up your Amazon voucher balance using a credit or debit card and purchase items on Amazon without adding payment details at checkout. This way, you can set aside a certain amount for purchases and keep your budget in check.

Gift Voucher: How To Buy It On Amazon

Once you have chosen the type of voucher, you need to select the style of the accompanying illustration, which can be classic, animated or personalized with your photo or video, and choose the amount (from a minimum of 0.15 cents to a maximum of 5000 euros) and the method of delivery between email, SMS or at home.

Finally, it is necessary to indicate the recipient’s address of the voucher and, if desired, an accompanying message, thus proceeding with purchasing the gift card. It is possible to purchase up to 400 Amazon vouchers in a single order. The total value must be at most 75,000 euros.

How To Convert An Amazon Voucher

Converting an Amazon voucher is simple, as you need to access the appropriate section of your account and enter the gift card code (14-15 alphanumeric characters). The procedure can be performed from a PC, smartphone, and tablet through the Amazon app for Android and iOS / iPadOS. 

The digital or paper gift certificate (bought in-store or purchased and printed at home) makes no difference in the redemption method. In the case of a plastic gift card, to obtain the code to redeem, it may be necessary to scratch or remove the protective coating on the back of the card.

An Amazon voucher can be redeemed at any time and is valid for 10 years from the date of issue.

If you received the voucher in digital format by email, the code is indicated in the email, and you can add the gift card amount to your Amazon account directly from here. Regardless of the type of voucher redeemed, the message on the amount applied to your account will confirm that the gift card amount has been added to the Amazon balance available on your account.

How To Use An Amazon Voucher

If all goes well, the amount of the converted gift voucher can be redeemed during the order payment process. After adding the items you want to purchase to your cart, on the screen where you select the payment method, enter the gift card code in the appropriate field to convert the voucher. 

In any case, you can choose whether to use Amazon credit to pay for orders or whether to keep it and use another payment method. If you spend more than the voucher credit amount, you will be able to pay part of the order with Amazon credit and the rest with another payment method associated with your account.

You cannot use an Amazon gift card to purchase other gift cards 

Sometimes, if you add gift cards to your account after your order has been placed but not shipped, any new gift cards you add will automatically be applied to your placed order once it sends. If needed, you can view your total Amazon account balance, which contains the remaining amount of redeemed (and still unused) vouchers.

Home Office: The New World Of Work Brings New Cyber Risks

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Home Office The New World Of Work Brings New Cyber Risks

The corona pandemic has brought distortions to everyday work. Many studies say that some will remain permanent, for example, mobile working. It is becoming mandatory for companies to offer mobile working methods to stay attractive. New cyber risks accompany this. In Germany, the damage caused by cyber attacks in the home office in 2020 was over 50 billion euros. Many companies need to be better positioned in terms of IT. A modern digital workplace can solve this problem safely, securely, and sustainably.

Home Office: The New World Of Work Brings New Cyber Risks

The corona pandemic was and is associated with many restrictions and burdens. Paradoxically, however, it has provided more flexibility on one point: the establishment of mobile working, whether in the home office or on the go. It has become necessary for many companies to enable mobile working methods for their employees. However, this also results in new cybercrime risks because Many companies need to be set up digitally securely enough.

During the pandemic, employees quickly learned to appreciate mobile work. 

In a survey conducted at the beginning of May 2020, more than 80 percent of those surveyed stated they were satisfied working from home. The reasons are varied. Some say the increased ability to concentrate and efficiency, while others are happy that they are spared the stressful commute to work. Studies conclude that these positive experiences are why even more mobile pieces will be carried out in the future.

Around half of all those working from home during the pandemic want this form of work in the long term. For companies, it is becoming more and more standard in recruiting to offer mobile working if you want to remain attractive to applicants.

Problem: new cyber risks, old protection systems

So is working from home an essential success factor in the job market? Yes, but only under the right conditions. One of the problems is the aspect of IT security. Employees, who often use less secure connections at home than in the office, are usually the first point of attack for cybercriminals. For 2020, this meant: 52.5 billion euros in damage from cyber attacks in the home office. The problem is noticeable across the board. 59 percent of the companies that offered their employees mobile work were affected.[3] Companies need to upgrade and arm themselves with secure and user-friendly IT solutions. It must always be ensured that a modern IT security concept must always go hand in hand with good usability. Because even the safest environment then becomes a problem.

ALSO READ: See How RPA Can Help The Financial Sector Of Your Business

Think Safe And Modern Workplaces Holistically

Good IT security always starts with a modern workplace concept adapted to today’s requirements. Modern workplace designs should always be planned and implemented with an associated and adequate security concept. However, the rapid switch to working from home caused by the pandemic has meant that many companies have had to create short-term opportunities to enable working at any time and from any location.

The IT security factor was neglected in many cases. There is an urgent need for action here because outdated IT security concepts that only provide basic protection measures (such as virus scanners and firewalls) are no longer sufficient for a hybrid, modern working environment.

IT Security And Usability In Harmony

However, the increase in IT security precautions does not mean that this restricts the efficiency and usability of users. On the contrary: modern security concepts must go hand in hand with usability. Because the best security measures are those that are not noticed by users as much as possible but take effect when necessary.

It is not enough to apply old security concepts to new cloud technologies. Therefore, a recommended approach is combining different technologies and techniques to meet the security requirements of the hybrid working world. First and foremost is the Zero Trust approach, combined with what is known as Advanced Threat Protection technology. This is a security model based on the principle of not trusting any device, user or service and regulating all user access to company data.

The Zero-Trust Approach

According to the Zero Trust approach, every end device is potentially insecure. The end devices are therefore removed from the company network, direct access to the network is withdrawn, and the devices are made “manageable” in this way. Data and apps can be managed centrally via modern end-device management.

The advantage: a significant increase in security without restricting usability. The user hardly notices anything and moves freely, with a single sign-on, as usual in his applications.

Based on the so-called “least privileged principals”, users are only granted the access rights they require and every system access is checked using a multi-stage process. This includes technologies such as conditional access, device trust and multi-factor authentication. For this purpose, it is contained in the background whether the system identifies parameters that require further authentication to be requested.

This happens, for example, when an unknown device accesses it. Access can also be denied entirely. This policy applies, for example, if a request to the system is not plausible due to a quick change of location. If a device is nevertheless attacked and compromised by cybercriminals, it does not offer any further access to the company network.

Limitations Of The Zero Trust Approach

Even the best model can reach its limits in practice. With the Zero Trust approach, these limits are found in a grown IT landscape and legacy applications, often implementing the concept complex. A standard solution in such cases in many companies is a VPN connection to the corporate network. However, VPN tunnels have historically never been designed for such use as has become necessary over the past two years.

This means that users struggle with stability problems, and scaling is challenging. From an IT security point of view, this technology also harbors a whole range of risks. Because the direct connection to the company network opens the floodgates for attackers to spread unhindered in the systems,

Stay competitive thanks to the right strategy.

The bottom line is: companies must meet the growing demand from employees for flexible models safely and sustainably. To ensure this and remain competitive, the use of cloud technologies in companies will continue to increase. Therefore, it is essential to actively address the security risks that these new working models entail and to adapt IT structures and concepts accordingly.

This applies to companies of all sizes. It is a fallacy that small companies have less to hide. Companies on the open market have to face up to this development if they want to remain competitive.

Remove The Instagram Tag – It’s That Easy!

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Remove The Instagram Tag - It's That Easy!

In this guide, we’ll explain how you can easily remove tags on Instagram and see if you can undo them too.

You have been tagged again on Instagram by a spam bot and want to remove the Instagram tag. Or one of your followers has ordered you even though you don’t want it? Then in this article, we will show you how to remove the Instagram tag.

Remove The Instagram Tag In Just Three Steps

You can remove the Instagram tag if a spam bot has tagged you again. This is especially useful if you have become the winner again in an alleged competition or have been organized in another questionable post. But maybe a friend tagged you in a photo, and you want to avoid being associated with this post. Whatever your reason, we’ll show you how it works in just a few steps:

  1. Tap the tagged photo or video with your finger. All profiles marked on it now appear.
  2. Tap your name. If any accounts were ranked in the image or video, you might have to look for something.
  3. Now select “remove me from the post.”

And that was about it. It’s that easy to remove Instagram tags.

Can I Undo The Removed Instagram Tags?

Maybe you accidentally removed an Instagram tag and want to undo it. Unfortunately, that is not possible. Once you detach yourself from a marker, you cannot add yourself back. But what you can do: Ask the creator to add you again.

ALSO READ: TikTok, The Request For Record Labels

How To Set Who Can Tag You

By the way, you can also specify who can tag you in the privacy settings. And it goes like this:

  1. To do this, tap Privacy in Settings.
  2. From there, select “Posts.”
  3. Here you can select the target group that is allowed to tag you under “Who can tag you?” (found under “Posts”). For example, the audience can be Everyone, People You Follow, or Nobody.

You can also determine who can mention you in the privacy settings and how to control who can link you with an “@” sign and your username in the text of a photo or video. Again, the steps are similar to the marker settings.

Since spam bots keep recreating and renaming themselves, removing every Instagram tag can become quite a hassle. So before you despair of deleting your account, you can adjust your privacy settings. With the “People you follow” sets, you can specify that only people you follow are allowed to tag you.

What Are Tags On Instagram Anyway?

You’ve probably seen the little icon with a head in the bottom left corner of photos or videos on Instagram. This means that the creator tagged someone in the image or video. If you tap the post once, all the tags will appear as black speech bubbles with the usernames. You can tag other accounts in your photos and videos on Instagram to show who you are with or who is in the image. Or you want organized people to create a similar post on their account. 

You can tag a friend in an old photo you haven’t seen. Once you’ve selected an image or video you’d like to share with others, you can tag another account in the tag person box. Enter the username of the person you’d like to order in your post, then tap Done when you’re done. You can also tag someone afterward. To do this, select the relevant post and tap on the three dots next to the center. 

Our Conclusion

Now you know how to remove an Instagram tag. It’s easy. Unfortunately, you cannot drag and undo an Instagram tag. So think about whether you want to remove your mark. We hope you found our instructions helpful and wish you a lot of fun with Instagram. 

How The iPhone’s Always-On Display Changes With The Following Apple Update

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How The iPhone's Always-On Display Changes With The Following Apple Update

Apple has just released a new beta update for developers. Among the novelties better customization of the Always on Display on iPhone 14

Apple has delivered new beta versions of its operating systems to developers. The release covers iOS 16.2, iPadOS 16.2, watchOS 9.2, macOS Ventura 13.1 and tvOS 16.2.

Although the latest updates (always in the beta phase) were released only a week ago, the company has decided to make further improvements, correcting some “small” bugs promptly reported by users.

Among the most anticipated news, the main one concerns the new iPhone 14 Pro and Pro Max, which receive a necessary correction for the Always on Display.

Apple, The iOS 16.2 Update And The Always On Display Improvements

This new update is the first since the launch of the unique feature that allows devices to always keep the screen on. It is, therefore, not surprising that it is one of the most awaited by developers and obviously by the owners of the top of the Apple range. 

From what is shown by some screenshots shared on the net, two further options have been added to the Always on the Display settings panel, which concerns the display of the background and notifications.

Users, therefore, will be able to deactivate the wallpaper when the always-on screen mode is active and also to deactivate notifications, keeping only the screen with the date and time and any installed widgets in evidence.

In the currently available version of iOS, the user can only choose to keep the Always on Display mode on, showing everything that happens on the screen or off. 

It is, therefore, clear that the new release will be a real revolution for the iPhone 14 Pro and Pro Max and for all users who, since the release date of the devices, have asked for greater autonomy regarding displays.

There has yet to be a release date for this update. Rumors speak of an official release in mid-December, but further details have yet to be provided.

ALSO READ: AirPods Pro 2 Are Official: Better ANC And Longer Battery Life

Other Features Of iOS 16.2

Another of the most popular news of the iOS 16.2 beta concerns Apple Music. The platform will soon receive a new look that will change the play buttons and shuffle buttons.

The developers have also worked hard to fix some problems with lag and slowdowns in the application closing animations. According to what is circulating on the net, this malfunction would exclusively concern the iPhone 14 Pro and Pro Max. 

The many complaints, therefore, had the desired effect, leading Apple to promptly resolve a “defect” that was far too annoying for a top-of-the-range smartphone.

Finally, it remains to be seen whether the company has corrected the impressive energy consumption recorded by iPhones with iOS 16.1. The latest update would have significantly shortened the battery life compared to the previous version, increasing the discontent of the community 

With the new beta, however, Apple should have managed to resolve all these drawbacks, but to be sure, we’ll have to wait for the official release.

TikTok, The Request For Record Labels

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TikTok, The Request For Record Labels

Sony, Universal and Warner’s contract with TikTok is expiring. Music majors are demanding higher royalties and lower advertising costs.According to a Bloomberg report, the world’s most influential music labels are close to clashing with TikTok. Majors such as Sony, Universal and Warner would have asked the company that owns the ByteDance social network to increase royalties significantly.

According to an anonymous source, the record companies have asked for an increase ranging from two to ten times what TikTok currently pays. 

But not only. The request would also provide for a sharing of revenue from advertisements broadcast while playing proprietary songs. And at the same time, a reduction in advertising costs is to be calculated based on the number of content with a musical background by a contracted artist. 

For its part, the developer ByteDance seems unwilling to raise its offer. According to the owners, a platform is a promotional tool available to the majors. Also because on TikTok, you can listen to very few seconds of music. Therefore, the social network cannot in any way replace streaming platforms such as Spotify, Apple Music or YouTube itself. 

How Much TikTok Earns, And How Much The Majors Ask

TikTok has been launched since 2016 and is certifying simply prime numbers. Suffice it to say that in 2022 it could triple its revenues compared to the previous year. In 2021, the social network had a turnover of 61.7 billion dollars, with a profit of 4 billion. This year, insiders expect revenue of about 12 billion dollars. 

TikTok now pays record labels a lump sum, which allows it to use licensed music. The deal is for two years, and many majors are close to expiring dates. The contract with Sony expires in November 2022, and the one with Warner in January 2023. Finally, the one with Universal expires in February 2023.

ALSO READ: How To Contact Amazon

According to labels, music plays a considerable role in the success of TikTok. For this, they would like to sign new revenue-share agreements to obtain a percentage of all revenue generated by videos with licensed music. The request is that TikTok considerably increases the current offer: rumors speak of a range of proposals ranging from a minimum doubling to a maximum of ten times the existing figure. 

If ByteDance accepts, it will follow in the footsteps of YouTube, which recently announced its commitment to pay 6 billion dollars in royalties in one year. Platform 2.0 has announced plans to become the music industry’s top revenue contributor by 2025.

TikTok’s Answer

The major labels seem pretty concerned that TikTok has the potential to turn into a record label. The ByteDance company has already hired A&R managers in important cities in North America: from Los Angeles to Miami, from Toronto to New York. In early 2022 it launched SoundOn: a distribution platform that allows any song uploaded to reach a global audience. 

SoundOn is presented as a promotional tool but holds 100% of the royalties generated by the songs uploaded to it. An assumption that helps to understand why the majors consider him a real potential threat.

How To Contact Amazon

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How To Contact Amazon

Amazon has become the benchmark for online shopping. Let’s see how customer service works and how to contact Amazon for assistance.

Amazon has now become the point of reference for electronic shopping, with millions buying the most diverse items daily.

Among the strengths of the e-commerce giant are excellent customer service and the ability to respond promptly to any doubt or Request from users.

In case of any problem, it is possible to contact the assistant who, in the shortest possible time, will be able to find the perfect solution to solve any inconvenience.

Let’s see how to contact Amazon.

How To Contact Amazon From The Official App

  • Before talking about how to contact the company, a clarification should be made. For some time, the company has preferred reports from the appropriate section of the site and therefore encourages users to follow the pre-set paths designed to answer all the doubts of the case.
  • The procedure for contacting Amazon Customer Service from the official App is quite intuitive and, with a few simple steps, allows users to receive information and support on any topic concerning the famous e-commerce.
  • Once the application is open, tap the three lines at the bottom right and select Customer Service. 
  • At this point, a section containing all the most frequent requests organized by topic will open.
  • Here it will be possible to manage your Amazon account with total autonomy and receive information on the devices used, orders, personal data, and much more.
  • Among the other possibilities, it is also possible to report suspicious activities in the store, denouncing all those “oddities” that could catch the eye of the buyer. 

How To Contact Amazon By Phone From The Application

  • The section dedicated to Customer Service is full of information. It is designed to help the user solve any problem without resorting to calls to the official call center, so much so that the option to be called back by an Amazon operator is no longer in evidence.
  • In short, the company prefers that people manage their accounts themselves, offering an intuitive solution to resolve doubts simply by following the instructions of the bots or the diagram on the Customer Service page.
  • The peculiarity of Amazon Assistance is that it allows you to deepen any situation up to more specific help methods. For example, by selecting a topic, it is possible to read all the information about it and, if necessary, find out more about it with other related news.
  • If the answers found do not satisfy the user, it is possible to chat with the Amazon bot, which will quickly answer any question. This, among other things, is also the company’s preferred method of contact, as it is fast and very efficient.
  • If not even the bot can solve a problem, it can be called back by an operator in the flesh. After you select I still need help, your options include Send an Email Now or Request a Call Now.
  • Selecting the second option, the user’s telephone will start ringing within a few seconds. On the other side, there will be an operator who, in perfect Italian, can provide the requested assistance.

How To Contact Amazon From A Desktop

  • To reach customer service from a computer, you first need to go to the official Amazon website, log in and, at the top right, click on Accounts and lists.
  • Then select My Account from the drop-down menu and finally click on Contact Us. Once in this section, the user will again find the scheme containing all the most frequent requests. Selecting one of them will open the more specific subsection containing all the information in this regard.
  • Here you can fully manage your experience on Amazon and receive information about your account, registered devices, orders placed, or report “something suspicious.”
  • Among other features, each user can find out how to directly contact a third-party seller on the platform by getting in touch in person and asking the person concerned any question about his products. This section of the App is also dedicated to anyone who wants to make a complaint. 
  • The company is very concerned with the well-being of its customers, and after complaints and reports, generally, emails or calls could follow up to ensure everything goes well.

How To Contact Amazon By Phone From Desktop

  • The Customer Assistance section is truly boundless and allows you to find answers to any question easily, even adding suggestions and advice on how to best use the platform and how to make purchases in total safety.
  • As already mentioned, Amazon prefers users to use this space to manage their accounts better, which is why it has created an efficient and very intuitive customer service method. Even scrolling down the page, you can type your problem and wait for the site to search its huge archive—an even simpler way of orienting oneself in the vast sea of ​​proposals and solutions.
  • Even from the Desktop, if the answers found are not satisfactory, you can interface with the Amazon bot, which will quickly answer any question. If even this is impossible to solve the problem, you can request to speak to an operator in the flesh. After selecting I still need help, you can click Request a call now.

How To Contact Amazon Without An Account

It is possible to contact Amazon Customer Service, even if you don’t have an account; however, in this way, there will be much fewer settings available than those of a registered profile.

ALSO READ: 3 iOS Apps To Consult Medication Leaflets

From the site’s home page, scroll to the bottom of the page and click on Customer Service; this will open a tab very similar to the one already seen with the previous procedures.

From this new section, to receive assistance, you need to log in to your private area or register with Amazon. Alternatively, the only accessible tabs are those for the general explanation of the services and those relating to the platform registration procedure.

Play To Earn – Earn Money While Playing?

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Play To Earn – Earn Money While Playing

Since the revival of NFT, many Web3 users have been wondering how they can make money with NFT. NFT games offer a possible answer. They present the players u. a. financial rewards for playing the game.

What Precisely Is Play To Acquire, And How Can It Work?

Play to Earn, P2E for short, describes a concept that enables players of NFT games to earn money with video games. After the players have registered, they can play the respective game. While registration is free, most of the time, playing the game requires an initial purchase of game content in the form of NFT. The principle behind Play to Earn is then easy to understand.

In many cases, NFT games aim to find, create or buy objects or creatures that are as valuable as possible. Since the game items are NFT, they can also be sold again. As in any market, supply and demand play a decisive role here: The more game ends a game has, the more popular rare items become in the game. These can therefore be bought and sold at different rates. This is one of the reasons why the profit that can be generated with P2E varies greatly.

ALSO READ: What Are Intelligent Detection Systems?

What Are NFT Games?

The first associations that the term NFT evokes in most people have nothing to do with gaming. The most popular NFT can be assigned to the NFT Art area, so it is no wonder that non-fungible tokens are often equated with digital works of art. In the meantime, however, the scope of NFT has also extended to  ​​gaming: Individual tickets are the ideal representative of rare in-game items that gamers can find or buy.

However, NFTs are no longer only used for collecting rare game items but form the basis for the so-called NFT games. These games are played entirely on the blockchain and mostly work according to the play-to-earn principle. The most popular blockchain for NFT games is Ethereum.

Criticism Of Gaming On The Blockchain

Despite the hype surrounding NFT games, the games and the Play to Earn principle have come under criticism. A frequently raised criticism of the blockchain and, thus, of NFT gaming is the environmental impact of the blockchain itself. That all transactions with non-fungible tokens, such as the creation and sale of NFT or bidding on passes, require calculations on the respective blockchain and thus consume large amounts of electricity cannot be dismissed out of hand.

Currently, most NFT games run on the Ethereum blockchain. The blockchain of the popular altcoin is currently still running with the resource-intensive Proof-of-Work algorithm but is scheduled to be switched to the Proof-of-Stake algorithm in 2022. This significantly reduces energy consumption, making NFT games more environmentally friendly.

Furthermore, the gameplay of Play to Earn itself is often criticized. While you pay a fixed sum for traditional computer games and can then have fun with the game, registration for NFT games is usually free. However, to play the game to its full extent, at least initial investments are often necessary. Since both the game market and the cryptocurrencies are subject to strong fluctuations, investments in NFT games are speculative and, therefore, risky.

The Three Most Popular NFL Games At A Glance

Despite the criticisms, the blockchain gaming market is growing in popularity. Several different NFT games implement the play-to-earn concept. We present three of the most popular blockchain games.

CryptoKitties

CryptoKitties is an NFL game on the Ethereum blockchain. In the game, players can acquire various virtual cats as non-fungible tokens and breed them together to breed new and more valuable cats. To do this, players must first buy the cats that are to be mated with ETH. The mating of the NFT cats itself is also paid for with ether.

The game aims to obtain the rarest and most valuable cats possible through skilful breeding. The bred cats are also NFTs that can be sold. This is where the play-to-earn aspect comes into play: players who have produced scarce specimens may be able to sell them to other CryptoKitties players for a profit.

Ax Infinity

The NFT game Axie Infinity, also based on the Ethereum blockchain, follows a similar game principle to Crypto Kitties.

The game’s main content is the so-called Axis, which the players acquire as NFT. These must then be raised and can be paired during the game. The game mechanics are reminiscent of traditional Pokémon games. Consequently, users can also compete against each other with their Axis. Each Axie is unique. Similar to CryptoKitties, players can earn money by breeding rare and powerful Axis by selling them.

Sorare

Football fans will get their money’s worth at the NFT game Sorare. Playing on the Ethereum blockchain allows players to make a name for themselves as their own football team managers. This team consists of five soccer players represented by NFT trading cards. The contingent of players includes NFTs that are modeled on real football players. The players can then take part in tournaments with the assembled teams. Not only more trading cards beckon as a prize, but also ether.

Robotization Of Marketing: Understand What RPA Is

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Robotization Of Marketing Understand What RPA Is

Digital transformation is already part of the corporate world. Terms that a few decades ago might have seemed like fiction — such as artificial intelligence (AI) and machine learning — are used to optimize the administrative routine of several companies. Whether or not the technological universe is natural to you, see how robotization in marketing can be an excellent strategy.

The new customer profile shows some global changes. Today, the internet is a source of research on the best solutions and brand profiles. Consumers buy when they want and if they want. For this reason, digital performance marketing (results-oriented) needs automation to approach your target audience in a personalized and efficient way.

Continue reading this article, learn a little more about this concept and see how this technology has impacted marketing strategies. Also, check out some tips for implementing this feature in your marketing routine.

Overview

RPA is an acronym in English for Robotic Process Automation (in Portuguese, automation of robotic processes or robotization). It is a technology aimed at automating repetitive tasks in a company. However, it differs from traditional automation . See the difference below.

Traditional Automation

Performs repetitive actions, such as sending mass marketing emails.

Robotization

Analyze data and make decisions. In the case of the example above, we could talk about nurturing flows, in which a sequence of emails is activated according to each lead’s behavior.

Another difference from RPA is that, with this technology, the software is programmed to perform actions in a given application as if it were a human. The difference between RPA and artificial intelligence is that, while in AI, the machine goes to an autonomous level, RPA works with decision trees (or rules), which results in a better cost-benefit ratio.

How Does Process Robotization Work?

Robotization was responsible for assisting in the digital transformation of marketing, as it brought intelligent possibilities for data analysis and interaction with the audience. To present an integrated service in the different channels offered by the company ( omnichannel service ), you can integrate all the information.

Thus, in addition to strengthening the brand’s image and positioning, you optimize the user experience and increase user retention, who will immediately be identified and have their relationship history with the company located.

Another everyday use of RPA is the famous chatbots, which speed up service, and can help with sales and deliver value to the lead.

ALSO READ: Artificial Intelligence: Retail & Marketing Issues

What Are The Transformations In Marketing With Robotization?

Imagine that even before the digital transformation, companies had already spent a lot of time finding out who their audience was. However, this was usually limited to demographics such as age group, social class, and geographic location. Robotization made it easier to work with an ever-increasing amount of data, which led to more specific questions like the ones listed below.

  • What is my potential customer’s main problem?
  • What else does he want when he buys my products or services?
  • How can I overcome the obstacles that keep you from closing the sale?
  • How can I generate value for him?
  • Where is he? In this case, the question can be answered both for geographic location and virtual environments.

This is how personas emerged, which enabled the development of much more customized and attractive strategies for prospects. Along with this, another transformation was the service experience, with immediate responses and treatment of the lead integrally based on its history.

Other applications of RPA to optimize the marketing routine are:

the scalability and reach of the brand;

in the integration of the work of marketing, sales, and after-sales service;

validating and analyzing data about the public, the company, and the competition;

monitoring paid and organic campaigns;

in managing customer satisfaction.

Why Use Robotization In Marketing?

You may have already realized that robotic process automation is already present in business reality and is very important to highlight your business from the competition. This is not a strategy to use the machine in place of the human but to promote improvements to work already being done. The main advantages of this intelligence are:

more speed in carrying out actions;

more precision in processes and reduction of failures;

automation of repetitive processes, allowing employees to focus on what is needed;

optimization of labor — according to Gartner, despite reducing the need for employees by 65%, automation will have limited impacts for companies that work on lowering staff instead of focusing on business results;

better cost-effective compared to the need for new employees, structure, or even outsourcing services;

better public segmentation and personalized service;

optimization of marketing ROI, with campaigns, focused on objectives;

integration of tools;

Monitoring actions with an accurate prediction of possible failures and identifying opportunities to improve performance.

How To Implement This Feature?

To use this technology, the company must decide whether to hire the service or set up an internal team to develop the programming. This process can take 2 to 6 months and is similar to other company plans. You can follow some steps for this.

Set The Goal

You need to know the needs and how you intend to act when the process is implemented.

Choose Your Supplier

Now it’s time to research which company meets your needs more efficiently according to the project idea that was defined.

Take Tests

Once the software is delivered, it’s time to check if it meets your company’s needs. Otherwise, it is necessary to restructure to avoid possible problems.

Train The Team

Everyone involved must be trained to work with the tool.

See how RPA in marketing can drive great results? It is essential to understand that, even if it is a costly resource, robotization in marketing can be profitable for businesses with a high volume of data.

If you intend to implement this strategy to achieve success with automation, remember to monitor the results frequently and propose improvements to your processes.

Apple Activates The Emergency SOS Function For iPhone; How It Works

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Apple Activates The Emergency SOS Function For iPhone; How It Works

Emergency SOS takes advantage of the satellite connection and Apple proprietary algorithms to contact the emergency services even when out of network or Wi-Fi coverage.

A welcome novelty for iPhone 14 holders. Apple’s latest iOS smartphone now comes with an emergency SOS security service. Emergency SOS works through the satellite and allows you to send an emergency message without network coverage or Wi-Fi connections. 

The service integrates with other features already present in the smartphone: the user’s medical ID and emergency contacts. Emergency SOS is also able to communicate with the Dov’è app. This way, it is possible to provide indications regarding your position offline. 

The first users who can take advantage of Emergency SOS are those living in the United States and Canada. Subsequently, the service trial will be extended to France, Germany, Ireland, and the United Kingdom. The service is available exclusively to the iPhone 14 range: from the basic model to the Plus model, passing through the iPhone 14 Pro and iPhone 14 Pro Max. 

How Emergency SOS Works

Emergency SOS allows you to contact emergency services such as 911 in the United States. Even if the iPhone 14 cannot make a phone call or send a message via the Internet. In an emergency, the smartphone displays an interface that helps the user take advantage of the satellite connection. It is a questionnaire designed to be completed quickly and without difficulty.

The aim is to send a message that helps recipients to understand the emergency clearly: starting from the type of crisis that concerns the user up to his position. 

To carry out this questionnaire, Apple has involved security experts and crises. A screening of the most common reasons that lead a citizen to contact emergency services was conducted.

The user must enter their location, including altitude and, if enabled, their Medical ID. It must also provide other information, including the battery status of the smartphone. The message is forwarded to a particular Apple center, which has the task of viewing it and asking the appropriate authorities for help on behalf of the user. 

How Satellite Communication Works

The main technical challenge of Emergency SOS was making optimal use of the satellite connection. Satellites are located thousands of kilometers from Earth and have low bandwidth. 

Usually, communication via satellite or a short message can take several minutes. This is why Apple has created ad hoc components and software to connect with the iPhone 14 using unique frequencies.

In addition, an algorithm has been developed that can compress text by about 300%. This way, users with difficulty can send and receive messages in plus or minus 15 seconds. 

AirPods Pro 2 Are Official: Better ANC And Longer Battery Life

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AirPods Pro 2 Are Official Better ANC And Longer Battery Life

Apple introduced the AirPods Pro 2  at its “Far Out” event alongside the new iPhone 14s. NextPit shows you all the changes Apple’s new true wireless headphones brought.

  1. The AirPods Pro 2 will be on sale from September 16 for 299 euros
  2. They bring a significantly improved ANC and autonomy
  3. Operation is also possible via touch gestures

During the Apple event, the attention naturally fell once again on the iPhone 14, but the presentation of the new AirPods Pro 2 was also eagerly awaited. Visually, much has stayed the same since the first AirPods Pro of 2019. But from a functional point of view, Apple has, of course, taken a big step forward!

Apple AirPods Pro 2: What’s New

After lots of rumors about if and how the design changed, it remained the same. The iconic uppers, therefore, remain unchanged. Technically, however, things have changed. It is now the H2 chip that powers the headphones and which, according to Apple, should ensure “exceptional sound quality.” The headphones are also equipped with a new driver and a new amplifier.

During the keynote, Apple, unfortunately, only revealed a little about the new revamped drivers but spoke enthusiastically about Spatial Audio or custom Spatial Audio.

ALSO READ: Which iPhone Has Dual SIM? Overview Of All Models

For the latter, however, iOS 16 is required. The trick is exciting: you scan the shape of your ears and your head, and iOS calculates a Head-Related Transfer-Function that adapts the sound to the shape of your ears and your head. Also, the ANC should have been improved significantly. Thanks to “Advanced Computation Audio,” noise should be attenuated twice as well as with the first generation.

Apple has also looked into the “Adaptive Transparency” transparency mode, an optimized function for which surrounding noise is analyzed 48,000 times per second. The transparent manner should even be able to filter out construction noise! The ergonomics of the headphones have also been optimized: New touch sensors make it possible, for example, to change the volume with a simple swipe gesture on the stems. 

For better adaptation, Apple now offers four different sizes of tips: You will have the choice between sizes L, M, S and  The charging case speaker is also new. Thanks to the U1 chip and the “Where is AirPods” function, you can find the AirPods at any time, and thanks to the speaker, a sound will help you find the case. It is also now possible to attach a cord to the chance to wear it comfortably on the wrist.

Finally, Apple has also improved autonomy. With a full charge, it can last six hours with the ANC active, which is 33% better than before. With the charging case, you will get a total autonomy of 30 hours. It’s still six hours more than before. And are you charging for all this? The justified question is because the Cupertino company has also made improvements: you can still use the Lightning port. But you can also opt for inductive charging via a MagSafe charger or other Qi-compatible chargers.

Apple AirPods Pro 2: Price And Availability

If you want to get the AirPods Pro 2, you can do so from Friday: The headphones can be ordered from September 9 at 2 p.m. and will be delivered on September 23. 

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